Mo Abudu, the Nigerian media executive, has made several partnerships and collaborations with global media giants in recent years. Here are some of them:
Netflix: Abudu’s production company, EbonyLife Media, signed a multi-title deal with Netflix in 2018. Under the deal, EbonyLife produced three Netflix Originals – “Chief Daddy”, “Crazy, Lovely, Cool” and “The Wedding Party 2” – that were streamed worldwide on the platform.
Sony Pictures: EbonyLife also signed a deal with Sony Pictures Television in 2018 to co-develop three scripted TV projects. The partnership aimed to create unique African stories for a global audience.
ViacomCBS: In 2019, Abudu collaborated with ViacomCBS to launch two TV channels on its pay-TV platform, DStv. The channels, BET Africa and BET International, showcase African and diaspora content to viewers across the continent.
Canal+ Group: In 2020, EbonyLife signed a multi-year deal with Canal+ Group to produce and distribute a slate of African content. The partnership aimed to promote African storytelling and increase the visibility of African talent on the international stage.
Abudu’s partnerships and collaborations with global media giants have helped to showcase Nigerian and African stories to a wider audience and position the continent as a hub of creativity and innovation.
Her success in these partnerships also highlights the growing demand for African content in the global media industry. As an African woman, Abudu has shattered glass ceilings and become a leader and role model for aspiring media executives on the continent.
